In the wild world of printing, the right packaging can take your customers’ brands from unnoticed...
The Power of Custom Packaging: A Print Reseller’s Guide to Hang Tags, Stickers, and Roll Labels that Make Their Mark

In the print jungle, packaging is a brand’s first impression, one that needs to make a bold statement. According to PackFactory, 72% of consumers say packaging design influences their purchase decisions, making it one of the most powerful brand tools on the shelf.
Beyond design, packaging builds trust and loyalty. Meyers reports that 94% of consumers are more likely to remain loyal to brands with clear labeling, while Gitnux found that 65% are willing to pay more for sustainable packaging.
For print resellers, the message is clear: it’s time to help your clients thrive in the wild. Packaging products like hang tags, labels, and roll stickers aren’t just a finishing touch; they are essential tools for business growth, client retention, and standing tall in a competitive marketplace.

Custom Hang Tags: The Storytelling Advantage
Every tag tells a tale, and hang tags have evolved beyond simple pricing. Future Market Insights projects the global hang tag market will climb from $2.06 billion in 2025 to $3.33 billion by 2035, fueled by premium finishes and innovations such as QR codes and interactive messaging.
For retail, apparel, and specialty goods, hang tags serve as brand ambassadors, helping businesses make their mark. They communicate craftsmanship and connect buyers to the brand story. For resellers, offering hang tags is a way to help clients distinguish themselves from the herd, delivering creative versatility and dependable margins.

Labels and Stickers: Small But Mighty Brand Builders
In today’s fast-moving environment, labels and stickers may look small, but they deliver real impact. UPrinting reports the global sticker market is valued at $4.61 billion in 2024 and expected to reach $7.67 billion by 2033, while self-adhesive labels are projected near $92 billion by 2034.
Why such growth? Personalization. 60% of consumers prefer custom products, and stickers deliver brand personality at scale. Custom Roll Labels streamline bulk branding for packaging, e-commerce, and retail, while creative Labels with Shapes let brands show their wild side. When your customers need branding that truly stands out, Zoo Printing equips you to help them lead the pack with high-quality prints and shapes.

Seasonal Packaging: Keeping Your Customers Ahead of the Herd
Just as wildlife adapts to the seasons, brands need flexible packaging strategies. Short-run, versatile products—like hang tags, stickers, and roll labels—help businesses refresh their look with every campaign.
Why offer these options?
- Recurring revenue streams: Seasonal updates encourage repeat orders.
- Premium margins: Specialty packaging commands higher pricing.
- Flexible upsell opportunities: Bundle packaging with postcards or flyers for complete campaign kits.
By presenting packaging as a refreshable, dynamic solution, you help your customers stay ahead of the herd and business can thrive with consistent, repeat engagements.
The Business Case: Margins That Help You Thrive
Expanding your packaging mix means more than just offering additional products—it positions your business to stand tall and grow steadily. WiserNotify and OpenSend reveal upselling can boost revenue by 10–30%, and cross-selling contributes up to 30% of e-commerce revenue, with sales to existing customers being up to 70% more successful than new acquisition.
For resellers, every label, tag, or sticker is an opportunity to make a strong impression and expand your reach in the print jungle—whether it’s showcasing craftsmanship with Hang Tags or scaling volume with high-quantity Roll Labels. Zoo Printing gives you the resources to grow your print pride and help your customers make unforgettable impressions.
4 Reasons to Partner with Zoo Printing
In the bustling print jungle, a reliable partner matters. Zoo Printing empowers resellers to thrive with unmatched expertise, proven product quality, and business-ready support.
- Production Power and Precision: From simple to advanced color configurations, Zoo ensures consistent, crisp results.
- Expansive Product Line: Take advantage of custom hang tags, roll labels, and labels with shapes—each designed to help your clients make their mark.
- Trade-Only Expertise: Collaborate with a team that understands reseller needs and helps you stay ahead of the herd.
- Customer Service That Stands Tall: Enjoy guidance and fast turnarounds, keeping your projects—and profits—moving swiftly.
Zoo Printing is more than a supplier; it’s a partner ready to help your print business take things to new heights.
Final Thought: Lead the Pack with Powerful Packaging
Today’s market demands packaging that creates bold impressions, builds loyalty, and drives profit. By tapping into Zoo Printing’s exclusive catalog of hang tags, labels, and roll stickers, resellers can expand their business and help clients succeed—no matter how wild the marketplace becomes.
Grow your print pride and lead the pack at zooprinting.com.